Snap launches $230 Pixy drone

Instantaneous announced today the launch of its latest hardware product, the pixy-drone which is designed for use with the Snapchat social network. Pixy joins Snap Spectacles, Snap’s other hardware peripheral.

pixie drone snapchat
Priced at $230, Snap’s Pixy drone is essentially a pocket-sized flying camera. It has a top button that can activate one of four preset flight paths, and it can hover, orbit, and follow the user without a controller.

There are two cameras on the Pixy drone, one which is used for navigation and landing (it is capable of landing on your hand at the end of a flight), and a second which is used to record video 2 ,7K. Videos captured by Pixy are uploaded and saved to Snapchat Memories, and can be used with Snapchat’s editing tools, Lenses and Sounds before the content is shared on the social network.

Snap’s information on the Pixy is a bit limited, but critics have suggested that the battery lasts approximately four flights before needing to be recharged. Snap sells extra batteries for the device.

Snap has been working on this drone for a while now, and there have been the first rumors about a drone product back in 2017.

Snap’s Pixy is available today in the United States and France and may be ordered on the Pixy website.

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